Thaís’ visual identity exudes softness and grace. With a versatile logo, a refined monogram, and a palette of light pastels, we designed an identity that mirrors the essence of her photography – delicate and timeless. Each detail, from the sans serif typeface to the camera-inspired emblem, reflects both precision and femininity.

From bespoke envelopes to debossed folders, we ensured that every physical touchpoint reflects the sophistication of Thaís’ brand. These collateral items, adorned with custom patterns and soft textures, elevate the client experience, leaving a lasting impression that is as thoughtful and personal as the photos themselves.

We designed Thaís’ website with an intuitive flow, allowing visitors to experience her work in a seamless cascade. With each page, viewers are gently immersed in her portfolio, testimonials, and services. It’s a site that reflects her artistry while being effortless to navigate, blending beauty with functionality.

Jr. Designer Rachel Scolnik
Primary typography Schick Toikka
Secondary typography Klim Type Foundry

I absolutely loved the look of the website—colourful, yet incredibly chic and classy. The transition effects between pages were stunning, and the copy was fantastic—really spot on! In the 'About Me' section, I was expecting a light-hearted comment about how I do everything myself, but you completely exceeded my expectations. Including a photo of my dog, Taco, as the 'manager' was brilliant! Honestly, Taco is the true manager of my life. I couldn’t be happier with the result!

Working on Thaís' project was like revisiting an old friendship, both personally and creatively. We first met years ago at PUC Rio, collaborating on a social project, and witnessing her growth since then has been beautiful. When she invited me to join her on this journey, it felt like more than just work—it was a chance to help a dear friend realise her vision. We began at a cosy café in Urca, where the breeze from the bay and the soft pastel hues of the interior guided us. It was here, inspired by the quiet elegance of the space, that we curated the brand’s delicate colour palette and mood.

I found myself returning to that café often, with my sketchbook and laptop in hand, sketching out Thaís’ brand while indulging in delicious strawberry tart and sparkling Italian sodas.The calm ambience, paired with the scents of freshly baked pastries, created an ideal environment to immerse myself in her world. The branding emerged as naturally as the conversations we shared, with the colours, typography, and shapes all reflecting the femininity and grace of Thaís’ photography—just as soft and intimate as the afternoons spent designing.